10 best website builders in 2023

Strikingly makes it very easy to put a quick and simple website together without much fuss, and the VIP plan removes plenty of the restraints of the next tier down. You’ll get unlimited products, a drag-and-drop builder, unlimited bandwidth, 100 GB of storage and a dedicated account manager for support. However, it doesn’t offer the design flexibility of other providers like Wix, Squarespace or Weebly, so if your needs are complex, you may get better value for money elsewhere.

WordPress is one of the biggest website-building and blogging services in the world and is used by millions of individuals and businesses. However, it’s not the most straightforward of the builders on our list, so we’d recommend it for experienced bloggers who know how to derive the best value out of its powerful blogging tools and customization capabilities. It also represents a fairly significant annual investment, so if content is a major part of your business strategy, then we’d recommend it. Otherwise, there are simpler and more affordable options.

ClickFunnels is one of the most expensive website builders out there, which is why it is better for well-established – and preferably larger – businesses. Its basic plan, which is $147 per month, allows your business to have one website, one domain, three users and unlimited pages and products.

The company’s highest plan – Funnel Hacker – is $497 per month with the ability to create three websites, have nine domains and 15 users instead of only three. However, that is a hefty cost for a website builder when comparing it to others on this list.

Wix offers a powerful and easy-to-use website builder for all of its plans, but the Wix Business plan amps up the capabilities. It offers:

• Double the storage (100 GB) and video hours (10) of its Core plan.
• Advanced shipping.
• 250 dropshipping products.
• 1,000 KudoBuzz reviews.
• Five currencies.

It’s a big step up for businesses looking to take advantage of an intuitive and attractive website builder and increase sales.

In addition, Wix’s Business Elite option offers a significant step up both in terms of cost and capabilities. This is why we recommend it for businesses looking to scale up and invest in their website capabilities. It offers advanced marketing, analytic and e-commerce features, unlimited storage space, customized reports and priority customer care that becomes useful for larger operations.

Shopify is designed for sellers. The Basic plan offers a reliable and trustworthy digital shopfront with excellent functionality, including dropshipping capabilities. While you don’t get your own domain, if you’re a solo entrepreneur and you want to focus more on selling your wares, then Shopify offers an excellent starter platform. With unlimited products, lots of free and paid e-commerce templates, third-party apps, API access and always-available support, it’s an industry leader in e-commerce.

Note: Weebly has been acquired by Square and no longer offers these services.

Weebly is one of the simplest website builders available, and it offers a free version. Weebly’s $10-per-month Personal plan is a great first step for solo creators and entrepreneurs wanting to showcase their work and skills. With a range of attractive themes, unlimited bandwidth, the ability to sell items and useful but somewhat simple features for selling, it’s functional while still being a modest financial commitment.

In addition, for a relatively modest price of $12 per month, the Professional plan offers a lot. You’ll get unlimited storage and bandwidth, unlimited products and no ads for less than half the price of the Wix Business plan ($32 a month) and cheaper than Squarespace’s Business Plan ($23 a month).

Alongside a free domain for a year (when you purchase the yearly plan), access to phone support, inventory management, marketing tools and password protection make it a strong offering for businesses on a budget.

Weebly’s next step up from the Professional plan is its Performance plan. At $26 per month, it boosts e-commerce capabilities with extra features like item reviews, abandoned cart emails and the ability to accept PayPal payments.

Plans are complemented by extra insights into store performance, engagement with marketing emails, traffic from referrals and monthly SEO audits. However, while it’s an affordable option compared to other providers, you’ll get more website-building and blogging freedom with services like Wix and Squarespace.

Squarespace is hugely popular for a reason. It’s easy to use and offers visually beautiful website designs. The Advanced Commerce plan adds a range of powerful features like advanced shipping and discounting, subscriptions and commerce APIs for custom integrations. These can be useful for businesses of all sizes that are aiming to grow and are willing to pay a relatively premium price. Just pay mind to the limited customer support options available.

Duda’s Agency plan gives you access to a powerful website builder that offers a lot in the way of customization within its template limits. You get access to a custom widget builder and third-party widget integrations, website exporter and four websites with Amazon Web Services hosting.

However, it’s moderately expensive compared to other providers like Wix Business. It also charges extra for many complementary features, including $12.99 a month for extra websites and $7.25 for the cheapest e-commerce plan that only allows you to sell 100 products. With membership and client billing tools included in the Agency plan, we’d recommend it more for agencies with the budget and team to support multiple websites.

Square is extremely convenient for businesses that want to integrate their Square POS with their website. This will help you manage online and in-store sales from one system, which can give you more time to focus on other aspects of your business. Square also allows you to offer a mobile-friendly website to your customers.

There are also a lot of integrations you can use with the Square website builder. Those include integrations for invoicing, loyalty programs, POS systems, e-commerce, orders and booking. You will be able to accept many payment methods if you are selling online products, including Square Pay, Apple Pay, Google Pay and Afterpay. However, Afterpay’s transaction fees are hefty at 6% plus $0.30 per transaction.

Web.com is best for businesses that are comfortable with paying annually. When paying annually, you will pay $15.99 per month instead of $19.99 per month. Your business will also receive a free domain for one year. You will also get a free year of domain privacy, three months free of a professional email and one month free of an SSL certificate. However, you can get that with monthly plans as well.

If you want to take appointments online, you will need to upgrade to the mid-tier plan at $21.99 per month when billed annually. The Online Store plan will allow your business to accept online payments and sell products at $29.99 per month when billed annually. You can also purchase QuickStart, which gives a discounted rate for the website builder, domain and SSL certificate for a one-time fee of $250.